They say Rome wasn't built in a day - but it's clear that to build something great, you can only succeed with the right processes, people, and tools in place. After working with hundreds of B2C and B2B merchants and brands, we have learned the same is true when it comes to orchestrating your product information to create outstanding experiences for customers in the omnichannel age. What does this take? Is your organization ready for success? How can you measure your readiness?
In this webinar, we will look at examples of great product experiences from leading merchants and brands and will discuss best practices in process, people, and technology that can help prepare your company to unlock growth through better product experiences.
Don’t miss this webinar on Wednesday, March 3, at 11:00 am EST / 5.00 pm CET!
Formerly leading the Professional Services Team, now PXM Evangelist, Virginie Blot brings over 8 years of expertise in product experience management to Akeneo. Prior to joining Akeneo, Virgine worked as a business consultant for an ERP software company. She has been involved in leading projects at luxury brands and manufacturers, with an emphasis on product enrichment workflows and scaling product catalogs to address new digital e-commerce challenges.
John Evans leads demand generation at Akeneo. He is a veteran of the B2B marketing space, with more than 25 years of experience in master data management, business intelligence, and supply chain software. John started his career at Teradyne as a materials planner, where he quickly realized the importance of complete and comprehensive product information.
Akeneo is a global leader in Product Experience Management (PXM) and Product Information Management (PIM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, improve product data quality and simplify product catalog management.