Consumer expectations are constantly increasing. Whether it's a demand for personalisation, customised product recommendations or content in their native language, it is key to get the product experience just right. It's no longer enough to deliver what's expected but instead you have to inspire and impress your consumers with features they didn't even know they wanted. By enriching your product information in creative ways, you will boost both sales and customer loyalty.
Based on a survey of 100 companies conducted by Vaimo, we identified three main pain points that can be addressed with Akeneo PIM. Each episode in this webinar trilogy will cover one of the three subjects. Have a look at the survey here.
In this episode of the Product Data Crash Course, we'll be teaching you...
In case you missed it - here's the previous episode on-demand:
- Episode 1 - Boost Sales with Perfect Product Data
Tony A. Majidi is the Benelux Manager at Akeneo, the #1 Open Source Enterprise PIM (Product Information Management). Over the past 10 years he has worked at leading technology companies such as Oracle, LinkedIn and Box. His passion for e-commerce stems from his time as a startup founder. Tony graduated with MSc from the RSM Erasmus University Rotterdam.
Magnus created the first specialized PIM company in Scandinavia and has been helping clients for 20+ years to create PIM infrastructure for Omnichannel solutions. His Solution Architect experience covers PIM (PXM), ERP, MDM, CRM and Web2Print solutions.
Akeneo is a global leader in Product Experience Management (PXM) and Product Information Management (PIM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, improve product data quality and simplify product catalog management.