In the last year, changes in consumer behaviour have been amplified and accelerated, creating an even stronger need for a customer-centric commerce strategy to successfully compete in the digital market. In order to provide this, businesses need to prioritise working with multiple vendors and ensure data is managed correctly from the very start to build a compelling customer experience.
Based on a survey of 100 companies conducted by Vaimo, we identified three main obstacles that inhibit growth which can be addressed with Akeneo PIM. Each episode in this webinar trilogy will cover one of the three pain points. Have a look at the survey here.
In this episode, we'll be teaching you the four C's of sales conversions:
Join us for the upcoming episodes for all the insights:
- Episode 2 - Streamlining Supplier Data Made Easy
- Episode 3 - Inspire Customers with an Enriched Product Experience.
James Barlow is an eCommerce specialist with the experience and know-how to help organizations of every shape and size automate and improve their product information management.
Prior to joining Akeneo, James worked with some of the largest organizations in the world to help them increase their online sales and improve internal productivity while doing so. James has since developed a deep understanding of the role data has in every step of the customer journey and is committed to helping organizations improve and accelerate their commerce strategy’s ROI.
PJ Utsi is a digital commerce professional with a creative heart and a technological mind. High-energy entrepreneur, action-oriented strategist and enthusiastic tech evangelist.
PJ is a co-founder and Chief Creative Officer at Vaimo, currently located in Chicago to support the growth of Vaimo in North America.
Akeneo is a global leader in Product Experience Management (PXM) and Product Information Management (PIM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, improve product data quality and simplify product catalog management.