PIM solution for B2B buyers 

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Webinar - Adobe, Akeneo & Clever Age

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SPEAKERS

Adobe, Akeneo & Clever Age invite you to the Webinar:

DESCRIPTION - 6th July

Why is product information so important to the customer’s experience? 

The PIM, recognized as one of the key tools for implementing an omnichannel vision, must not be limited to one stage of the life cycle, which is marketing enrichment, but must be a full-fledged repository for the entire product life cycle. Moreover, B2B catalogs often contain different models for the same product and quite large data sheets (product information, customization options, content types, and metadata). 

It is essential that the data is unified and consistent across all channels. The PIM represents a real-time saver for the E-merchants and enables them to improve sales performances.

Date: 6th July 2021
Time: 11:00 am to 11:45 am (GMT+8)

Yvon LE RENARD

Managing Partner of Clever Age Asia

Our experts will introduce the key concepts and strengths of using a PIM, how you can succeed regarding BtoB clients. 
Discover the synergy between Akeneo, Adobe, and Clever Age to consider your digital project. We will go through case studies and focus on the customer experience perspective. 

Based in Hong Kong, Yvon Le Renard is a Digital consultant passionate about Digital Technology and Innovation. Currently, Managing Partner of Clever-Age Asia Ltd, Yvon helps mid-to-large corporations in their digital journeys from Consulting to Project Implementation, leveraging digital technologies to achieve better customer engagement, business results, and competitive advantage. Clever Age covers the entire digital chain (Technology, Innovation, Design) with 350+ employees across 3 continents: Europe with HQ in France (8 offices), Asia (Hong Kong, Singapore, Vietnam), and North America (Canada).

Rodger YASMINE

Sales Director - Strategic Accounts APAC of Akeneo

Rodger is the Sales Director for Strategic Accounts APAC at Akeneo, the #1 Open-Source Enterprise PIM platform helping organizations unlock business growth through the delivery of compelling product experiences. For the past 12 years prior to joining Akeneo, Rodger focused on delivering data management, business intelligence, and analytics capabilities to enterprise markets across ANZ and APAC to enable and support downstream applications for his customers. He is an experienced IT professional with more than 25-years in varying roles ranging from technical consulting through to sales and related leadership positions with organizations such as CA, Oracle, Information Builders, and Talend to name a few.

Catherine REN

Commerce and Customer Experience enthusiast of Adobe

Prior to Adobe where she spends most of her time evangelising to business leaders to evolve their GTM strategy for the post COVID world, Catherine was with Salesforce and SAP helping businesses shape and achieve their vision of digital innovation. Creativity is in Adobe DNA. Our game-changing innovations are redefining the possibilities of digital experiences. We connect content and data and introduce new technologies that democratise creativity, shape the next generation of storytelling and inspire entirely new categories of business